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Constellation Brands, Corona Virtual Experiences

September 15, 2023
in Metaverse
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Corona is transporting their customers on a digital journey to the golf course of their Digital Clubhouse and on a fun-filled summer season trip of their Ticket to Summer time Digital Expertise. 

Followers can be a part of Corona at a beach-side resort with various facilities together with a bar, golf course and reward store within the Digital Clubhouse. All through the resort, customers can study extra about Corona’s signature merchandise and flavors, and have interaction with interactive options and content material. Guests can play video games, store for merchandise, check out drink recipes, and extra. Corona followers can preserve their recreation mild and their reminiscence sharp with an identical recreation out on the inexperienced. After they match the branded golf balls, they get an opportunity to win a reduction code for use on attire and equipment. On the bar, customers can discover easy summer-inspired cocktail recipes to attempt at residence, the place they will uncover their drink of selection this season. The bar additionally serves as an academic discussion board, with hotspots offering customers with fast Corona information. 

Guests can swing on over to the reward store to buy unique attire and equipment in collaboration with Travis Mathew, and get suggestions from golf professional Manolo Vega. Vega shares his experience as a PGA Tour professional by way of video clips embedded within the expertise. Coinciding with the PGA tour, the Digital Clubhouse options an opportunity for guests to win a beachside keep and tickets to the 2023 U.S. Open event. The grand prize winner for the featured sweepstakes wins 4 tickets to the U.S. Open and an all expenses-paid 5-night journey to Los Angeles together with $4,500 in spending cash. However there’s a couple of winner—different prizes embody numerous Corona merchandise and golf attire.

Of their Ticket to Summer time Digital Expertise in partnership with Main League Baseball (MLB), guests can embark on an adventure-packed trip sponsored by Corona. Just like the Digital Clubhouse expertise, customers are in a position to store and find out about signature Corona merchandise and merchandise, play video games and enter unique sweepstakes. 

Corona kicks off the summer season with a inexperienced display avatar of name ambassador Snoop Dogg on the will name sales space, and permits followers to expertise summer season from three completely different scenes: the ballpark, the seaside and out on music-festival grounds. The completely different featured sweepstakes provides followers the possibility to make their digital experiences a actuality; customers can rating 2 tickets to an MLB 2023 common season recreation with two limited-edition baseball hats from New Period, a journey package deal price $2,800, or $400 in live performance money in collaboration with Dwell Nation–one fortunate winner will win all three bundles of their grand prize. Within the digital expertise, the official cerveza of Main League Baseball additionally permits followers to rise up to bat within the House Run Derby Sport and hit a house run or two on the sector. 

The Corona Premier digital experiences are a novel and immersive expertise for brand spanking new and longtime followers to discover merchandise and have interaction with the model in a enjoyable and informative manner. 

To study extra about how Obsess digital shops can be utilized to host sweepstakes, and educate and have interaction customers, contact our group at contact@obsessVR.com or e-book a demo.



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Tags: BrandsConstellationCoronaExperiencesVirtual
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