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How Al Capone Inspired the Launch of a 95-Year-Old Family-Run Company

March 25, 2024
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Opinions expressed by Entrepreneur contributors are their very own.

Creating our present The CEO Collection has allowed me to sit down down with a number of the most modern and provoking enterprise leaders on this planet to get their insights on what it takes to launch, develop and maintain a significant enterprise.

This episode took us to Ozinga, the concrete and constructing materials powerhouse. They’re primarily based in Chicago and for those who’re within the space, you are absolutely aware of their iconic purple and white vehicles. They’ve roughly 2,500 workers and I bought to have a tremendous chat with the man who oversees all of it, Marty Ozinga, the fourth-generation CEO of this 95-year-old firm.

Under are some highlights of that dialog, which have been edited for size and readability. Watch the total video above.

His strategy to management

“It is not the individuals are working for you, they’re working with you. That is the best way I used to be mentored and taught. All of us want one another. All of us have totally different roles and tasks, however we’re working with one another.”

Associated: Why Notre Dame’s Soccer Coach Tells His Group to “Select Exhausting”

Ozinga’s 95-year historical past

“Our household got here from the Netherlands in 1893, the 12 months of the World’s Truthful right here in Chicago. The household was all the time within the supply enterprise. Then in 1928, my great-grandfather was working with the Prepare dinner County Sheriff’s Division throughout Prohibition and coping with the hazards of Al Capone and all of that. He had 5 youngsters at house and determined, “You understand what? I do not wish to combat Al Capone anymore.” So he began a coal supply enterprise. After which round 1950, prepared combine concrete grew to become the period’s disruptive expertise. Prepared blended signifies that it’s batched for supply from a central plant as a substitute of being blended on the job web site. And so Ozinga grew to become one of many first prepared combine suppliers within the area.”

Associated: This Entrepreneur Began Making Brief Movies to Share Her Ardour for Cooking. Now Her Meals Firm Is a World Powerhouse.

On their iconic vehicles

“We have provided concrete to iconic Chicago landmarks like Soldier Discipline and Wrigley Discipline, so it is enjoyable to be linked to locations like that. And we’re actually pleased with our vehicles’ purple and white stripes. I feel it was a mixture of this eager sense of promoting, but additionally of nationwide satisfaction. However there’s additionally some joke that they have been Dutch and really frugal and people have been the 2 paint buckets within the storage. So I like each these tales.”

The facility of peacefulness

“Our dispatch workplace is the nerve heart of the enterprise. It is the place all of the orders are available in from our clients, after which the place we dispatch the vehicles. It’s deliberately very quiet inside. We have tried to get it as quiet and peaceable as doable as a result of traditionally the dispatch workplace is a really intense, chaotic, loud and loopy place.”

Constructing and sustaining a legacy

“There’s an emotional connection for my household and this firm. We have been actually lucky that we get to embed ourselves in communities all through the Midwest. We’re dedicated to our workers and our clients — we wish to be right here for the following hundred years and longer. That is our intention. And whereas change is critical so you do not get disrupted and die and exit of enterprise, there are particular issues that you just should not meddle with. Our core ideas are the muse for who we’re and why we do what we do — that ought to by no means change.”

Associated: How Private Passions Gas Enterprise Success for the CEO of Vivid Seats

Take a look at extra profiles of modern and impactful leaders by visiting The CEO Collection archives.



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